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Guides, insights and how-tos on Update from The Cogent team.

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How AI Chatbots Are Transforming Customer Engagement and Retention
LatestUpdate

How AI Chatbots Are Transforming Customer Engagement and Retention

1. Introduction Prior to recent times customers would reach companies through phone calls or by visiting retail locations for assistance. Today, things are different. People expect rapid answers immediately and from any location…

Nitin JainNitin JainApr 23, 20255 min read
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Boost Conversions with Online Reviews, Customer Testimonials, and User-Generated Content (UGC) – Strategies for Building Trust and Driving Sales
Update

How To Boost Conversions With Online Reviews, Customer Testimonials, and UGC

In the modern context, people rely on social validation. It means they rely on the practices of others to determine their own action. It doesn’t…

Nitin JainNitin JainJan 16, 20256 min read
15 Essential Shopify Apps for Conversion Optimization
Blog

15 Essential Shopify Apps for Conversion Optimization

In today’s competitive world of e-commerce, your Shopify store’s success relies on only one factor – conversions. While traffic generation is…

Nitin JainNitin JainDec 13, 20244 min read
Differences between Twitter and Threads
Blog

Twitter vs Threads: Difference Between Twitter and Threads

Twitter vs Threads: Difference Between Twitter and Threads In the fast-paced world of social media, trends and interests of people are changing…

Nitin JainNitin JainJul 30, 202414 min read
omnichannel marketing
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What is Omnichannel Marketing? Case Study & Tips

In today’s fast-paced and interconnected world, businesses face the challenge of engaging customers across multiple platforms and touchpoints…

Nitin JainNitin JainJul 25, 20249 min read
Twitter to X
Blog

Twitter to X – Twitter is Being Rebranded as X

Whenever anyone thinks about Twitter the blue bird comes to mind, right? The bird has been Twitter’s logo since 2006, and it has become synonymous…

Nitin JainNitin JainJul 24, 20247 min read

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